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Category Archives: Typography

10 Most Popular Fonts of 2015

For designers, typography holds as much significance as any other visual element. Appealing fonts not only increases readability of viewers but also lends credibility to a design. A font needs to be a combination of aesthetics and practicality. It should translate spirit of a text and enhance readability at the same time. So, if you goof up with selection of a typeface, you indirectly cut down on a major chunk of visitors. In 2015, we saw some popular font styles that rocked web design industry. Let’s check them in this list: Futura The king of all typefaces, Futura was developed in

Popular Web Font Services Available Today

Gone are the days we were limited to using Verdana or Arial for our web pages! Now, we have all sorts of varieties available to use on our web pages, thanks to the web font services. There was a time when web designers didn’t have much choice when it comes to web typography. They could only use default fonts of a system (web safe fonts) like Arial, Times New Roman, etc. However, with the advancement in web technologies came the CSS3 that presented us with a quick and easy solution to our web font dilemmas. Thanks to CSS3 feature @font-face we could now link to a custom font, which was ho

Web Typography Trends in 2015

Here are some of the trending and most used web typography styles of 2015. Currently it seems that the only trend in typography is the overuse of simplistic fonts that are meant to be “functional”. I’m not an anti-serif or anti sans-serif person, but I do believe that there is a lot more going on with typography than just the functional fonts—and fortunately so. Creatives, typography enthusiasts, and artists of all type, rest assured that there’s more to modern typography than what we see as “body text” on websites!  In fact, here’s our very own list of the latest tre

Essential Typography Tools and Resources For Designers

Here are some tools and resources that will surely come in handy when working on typography in a web design. Back in the days when the web was far from being invented, typography took the form of carvings, calligraphy, and many more artistic displays. Even today, we aren’t limiting ourselves from creating modern versions of beautiful writing. Contemporary graphic artists are using new techniques to craft typography with whatever tools they have to diversify this form of art. On the subject of tools, it should be noted that unlike the past, we have plenty of resources to help us come up w

How To Choose a Typeface For Your Design

I remember my early days of graphic designing. Everything went well until I had to fish through a plethora of fonts and make my pick. By that I mean literally going through each and every font in the font bar and checking to see how it looked on my design. While that newbie approach is quite helpful to determine the best looking typeface for your design, I quickly learned it’s not the most professionally practiced method. Well, then what is? If you’re a professional designer, then you are probably already well-acquainted with how to pick a typeface—the right way. Even then, there are

Basic Rules of Typography

As with many elements of graphic designing, there certain rules associated with typography as well. Let's see some basic ones. Typography has always been an integral part of web design and some other types of graphic design work. Typography is especially necessary when we are talking about a graphical work that has a purpose of relaying some message to its audience, for example, a logo design or a web design. For these types of designs, a single typographical mistake may cause the message to be distorted. Just as Sebastyne Young says, “A picture can tell a thousand words but a few words

What is Typographic Hierarchy

To guide the readers throughout the content and enable fluid reading, designers use a concept known as typographic hierarchy. Let's see what this term means. Ever wondered how you were always able to figure out on a page full of text that which part is the title, which is the subheading, and exactly where a paragraph ends and another starts? Your eyes might swiftly move from one paragraph to the next and from one topic to another. This may be due to your reading experience, but mostly it’s the typographic hierarchy that the page designer has used to guide the reader. Imagine reading a pa

Serif vs Sans Serif Typefaces: The Never-ending Battle

Serif or Sans-serif typefaces, which one is the best? This is one of the most common argument we get to hear in our web design industry. Let's take a look at this debate. When it comes to writing large chunks of texts, we are 100% sure we won’t be using the script (too curvy), decorative (too fancy), slab (too loud) or other such typefaces that are just too –much. This is just one of the basics of typography that we are all aware of. Once we've realized this (and let’s hope we have), we’re left with only two typeface styles to debate about and wrack our brains trying to decide just

Important Elements in Typography

Typography is a very important aspect of designing. There few important elements in typography that every designer must be aware of. As a designer, you might be very well aware of some basic terms in typography like “kerning”, “leading”, or “tracking”; if not, then you might need to rethink your design strategies. A designer who isn’t familiar with those techniques is missing a lot in his designs. Typography isn’t simply the art of selecting the right font, changing the size, and adjusting the bold/italic formatting. Even Wikipedia thinks so! There is certainly much more to

Basics of Typography and Some Helpful Resources

Designers have to understand the “art” and “psychology” behind all kinds of typography. You might be thinking, what’s in the font when it says the same thing – just in a different style. Thing is, every typeface has an emotion of its own, and in fact, speaks for itself. Before we begin, let’s point out a famous quote from one of the world’s most famous inventor and marketer *drum roll*– Steve Jobs! The genius talked about the one calligraphy course he chose to take after dropping out of college: “If I had never dropped in on that single course in college, the Mac would